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Advertisement Analysis: A Comparative Critical Study
8 references·0 citing·32 second hop
Advertisement Analysis: A Comparative Critical Study (2014)Advertisement Analysis: A Comparative Cri…Conceptualizing Beauty: A Content Analysis of U.S. and French Women’s Fashion Magazine Advertisements (2013)Conceptualizing Beauty: A Con…Beauty Product Advertisements: A Critical Discourse Analysis (2013)Beauty Product Advertisements…Men's and women's responses to sex role portrayals in advertisements (2004)Men's and women's responses t…The Discourse of Advertising (2001)The Discourse of AdvertisingThe portrayal of women’s images in magazine advertisements: Goffman’s gender analysis revisited (1997)The portrayal of women’s imag…Discourse as structure and process (1997)Discourse as structure and pr…Language and Power (1989)Language and PowerImages Incorporated: Advertising As Industry and Ideology (1987)Images Incorporated: Advertis…Mass Media Research: An Introduction (1991)Content Analysis in Mass Communication: Assessment and Reporting of Intercoder Reliability (2002)Answering the Call for a Standard Reliability Measure for Coding Data (2007)Comparing portrayals of beauty in outdoor advertisements across six cultures: Bulgaria, Hong Kong, Japan, Poland, South Korea, and Turkey (2014)The Practice of Social Research. (1976)The Practice of Social Research (1989)Representation: Cultural representations and signifying practices. (1997)Images of Women in General Interest and Fashion Magazine Advertisements from 1955 to 2002 (2004)Women as Sex Objects and Victims in Print Advertisements (2008)Constructing the Self through the Photo selection - Visual Impression Management on Social Networking Websites (2009)The Role of Attitude toward the Ad as a Mediator of Advertising Effectiveness: A Test of Competing Explanations (1986)An Empirical Examination of the Structural Antecedents of Attitude toward the Ad in an Advertising Pretesting Context (1989)Determinants and antecedents of general attitudes towards advertising (2007)How consumers' values influence responses to male and female gender role stereotyping in advertising (2017)Women and Suicidal Behavior (2020)Advances in Consumer Research (2025)Introduction to functional grammar . By M. A. K. Halliday London & Baltimore: Edward Arnold, 1985. Pp. xxxv, 387. (1989)An Introduction to Functional Grammar (2014)BRIDGING CRITICAL DISCOURSE ANALYSIS IN MEDIA DISCOURSE STUDIES (2018)Using Critical Discourse Analysis (CDA) in Media Discourse Studies: Unmask the Mass Media (2019)Exposure to Unconventional Outdoor Media Advertising (2020)Global Scan: The Globalization of Advertising Agencies, Concepts, and Campaigns (1995)Marxism and media studies: key concepts and contemporary trends (2004)Corporate Legitimacy and Advertising: British Companies and the Rhetoric of Development in West Africa, 1950–1970 (2007)Identity constructions in multilingual advertising (2001)10. ADVERTISING AS A SITE OF LANGUAGE CONTACT (2003)“Fake News” Is Not Simply False Information: A Concept Explication and Taxonomy of Online Content (2019)Principles of Critical Discourse Analysis (1993)Discourse Analysis as Theory and Method (2002)Critical Discourse Analysis (2015)Discourse and Institutions (2004)A Method for Linguistic Metaphor Identification (2010)
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References

  • 1989Language and Power6,679 cited
  • 2001The Discourse of Advertising1,129 cited
  • 1997Discourse as structure and process946 cited
  • 1997The portrayal of women’s images in magazine advertisements: Goffman’s gender analysis revisited315 cited
  • 2004Men's and women's responses to sex role portrayals in advertisements161 cited
  • 2013Beauty Product Advertisements: A Critical Discourse Analysis112 cited
  • 1987Images Incorporated: Advertising As Industry and Ideology91 cited
  • 2013Conceptualizing Beauty: A Content Analysis of U.S. and French Women’s Fashion Magazine Advertisements32 cited

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