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There is an increasing interest nowadays in measures which aim at reducing urban road traffic demand and which bring about changes in modal split to encourage the use of public transport and restrain private car use. The European Commission has funded the project TransPrice (Trans Modal Integrated Urban Transport Pricing for Optimal Modal Split) which aims to address the issue of integrated trans modal transport pricing, towards achieving optimal modal split in urban areas. One of the primary objectives of TransPrice is to examine the potential user response and road traffic operational/socio-economic/financial/behavioural effects of several demand management and mode-choice pricing measures by means of travel behaviour and stated preference analysis as well as traffic simulation for several alternative trans modal pricing and integrated payment scenarios. The aim of this paper is to report the stated preference and simulation modelling results for five cities out of the eight cities involved in TransPrice. The five cities are Athens, Madrid, Leeds, York and Helsinki. The range of measures considered in the paper covers road use charging (cordon pricing, area licensing, expressway tolls), public transport fares and integrated payment systems, parking charges, intermodality such as park and ride, and a combination of some of these measures together with access control, urban traffic control, high occupancy vehicle lanes, and public transport prioritisation. For the covering abstract, see IRRD 899083.
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