The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations

Stephen Denning

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Organizational Strategy and Culture Management and Organizational Studies Organizational Change and Leadership

Abstract

Preface Sighting the Springboard Story Telling a Story that Rings True Communicating a Vision Getting Inside an Idea A Tale of Two Stories Co-Creating the Same Story Another Mode of Knowing Crafting the Springboard Story Performing the Springboard Story Building Up the Springboard Story Embodying the Idea in a Story The Medusa's Stare Appendices Bibliography

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2006Knowledge management and tourism 2005All changes great and small: Exploring approaches to change and its leadership 2010Rhetorical history as a source of competitive advantage 2018Storytelling about places: Tourism marketing in the digital age 2011Designing persuasive destination websites: A mental imagery processing perspective 2008Extraordinary Experiences through Storytelling 2010Dealing with Unusual Experiences: A Narrative Perspective on Organizational Learning 2016Knowledge transfer in knowledge-intensive organizations: the crucial role of improvisation in transferring and protecting knowledge

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