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The Effect of Consumer's Brand Attachment of Fashion Luxury Product on Brand Loyalty
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The Effect of Consumer's Brand Attachment of Fashion Luxury Product on Brand Loyalty (2009)The Effect of Consumer's Brand Attachment…A study on the effects of the characteristics of fashion brand's mobile SNS on brand attachment and brand loyalty (2014)A study on the effects of the…Quantitative Research for Investigating Internal Structure and the Influence on Brand Attachment, Commitment, Loyalty of Fashion Brand Authenticity (2013)Quantitative Research for Inv…Possessions and the Extended Self (1988)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Whence Consumer Loyalty? (1999)A Paradigm for Developing Better Measures of Marketing Constructs (1979)
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  • 2013Quantitative Research for Investigating Internal Structure and the Influence on Brand Attachment, Commitment, Loyalty of Fashion Brand Authenticity8 cited
  • 2014A study on the effects of the characteristics of fashion brand's mobile SNS on brand attachment and brand loyalty7 cited

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