Twitter Power: How to Dominate Your Market One Tweet at a Time

Joel Comm · Dave Taylor

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Digital Marketing and Social Media Marketing and Advertising Strategies Web and Library Services

Abstract

In Twitter Power, Internet marketing and Web innovation expert Joel Comm shows businesses and marketers how to integrate Twitter into their existing marketing strategies to build a loyal following among Twitter members, expand awareness for their product or service, and even handle negative publicity due to angry or disappointed consumers.

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2010Social interaction via new social media: (How) can interactions on Twitter affect effectual thinking and behavior?2016Public Archaeology 2.0: Facilitating engagement with Twitter

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