The study of credibility is highly interdisciplinary and implicates a number of allied concepts. In light of the foregoing concerns, this chapter shows that it is critical to understand the psychological dimensions of people's information evaluation experiences. It proposes several classes of explanatory mechanisms that help to explain how people navigate the online information environment today, including information processing views, personality-based characteristics, and information assessment perspectives that explicitly take into account the dynamics of social interaction. Features of the contemporary information and communication environment highlight the complex reality that information consumers confront when evaluating online information today. Finally, a good deal of work is needed to identify and inventory the various cues, heuristics, and strategies that people use during credibility assessment within and across various online environments and information-seeking contexts because it is an important first step in developing theoretical explanations of information evaluation behavior online.
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