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Evaluating the conservation impact of an innovative zoo‐based educational campaign: ‘Don't Palm Us Off’ for orang‐utan conservation
16 references·1 citing·44 second hop
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References

  • 1991The theory of planned behavior90,729 cited
  • 2001Efficacy of the Theory of Planned Behaviour: A meta‐analytic review9,964 cited
  • 2001Nature and Operation of Attitudes4,310 cited
  • 2004New Media and Internet Activism: From the ‘Battle of Seattle’ to Blogging688 cited
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  • 2007Conservation learning in wildlife tourism settings: lessons from research in zoos and aquariums406 cited
  • 2006Learning for Fun: The Unique Contribution of Educational Leisure Experiences215 cited
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  • 2010Do Zoos and Aquariums Promote Attitude Change in Visitors? A Critical Evaluation of the American Zoo and Aquarium Study138 cited
  • 1991An Attitude Survey of Animal Rights Activists109 cited
  • 2009Does more interpretation lead to greater outcomes? An assessment of the impacts of multiple layers of interpretation in a zoo context

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99 cited
  • 2005Zoo Visitor Knowledge and Attitudes toward Gorillas and Chimpanzees.94 cited
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    • 2017Public Support for Biodiversity After a Zoo Visit: Environmental Concern, Conservation Knowledge, and Self‐Efficacy71 cited