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Estimating the Value of Retail Beef Product Brands and Other Attributes
4 references·1 citing·15 second hop
Estimating the Value of Retail Beef Product Brands and Other Attributes (2008)Estimating the Value of Retail Beef Produ…Risk Sharing and Compensation Guides for Managers and Members of Vertical Beef Alliances (2003)Risk Sharing and Compensation…A New Brand of Agriculture: Farmer-Owned Brands Reward Innovation (2002)A New Brand of Agriculture: F…The role of retail promotion in determining future brand loyalty: its effect on purchase event feedback (1999)The role of retail promotion …Managing Brand Equity (1991)Managing Brand EquityHedonic Retail Beef and Pork Product Prices (2007)Hedonic Retail Beef and Pork …A New Approach to Consumer Theory (1966)Hedonic Prices and Implicit Markets: Product Differentiation in Pure Competition (1974)A Theory of Cognitive Dissonance (1957)The retail power-performance conundrum (2001)The efficacy of sales promotions in UK supermarkets: a consumer view (2002)Revenue Premium as an Outcome Measure of Brand Equity (2003)A Theory of Cognitive Dissonance (2017)Advances in Consumer Research (2025)The Nature of the Firm (1937)Theory of the firm: Managerial behavior, agency costs and ownership structure (1976)Transaction-Cost Economics: The Governance of Contractual Relations (1979)Leveraging innovation knowledge management to create positional advantage in agricultural value chains (2017)An Examination of Selected Marketing Mix Elements and Brand Equity (2000)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Partial Least Squares Structural Equation Modeling (2017)
this work references cited by second hop

References

  • 1991Managing Brand Equity7,170 cited
  • 1999The role of retail promotion in determining future brand loyalty: its effect on purchase event feedback224 cited
  • 2003Risk Sharing and Compensation Guides for Managers and Members of Vertical Beef Alliances27 cited
  • 2002A New Brand of Agriculture: Farmer-Owned Brands Reward Innovation20 cited

Cited by

  • 2007Hedonic Retail Beef and Pork Product Prices49 cited

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