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The Total Product Design Concept and an Application to the Auto Market
16 references·13 citing·42 second hop
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References

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  • 2004The Different Roles of Product Appearance in Consumer Choice *

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912 cited
  • 2003Individual Differences in the Centrality of Visual Product Aesthetics: Concept and Measurement788 cited
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    • 2019An investigation into the effects of product design on incremental and radical innovations from the perspective of consumer perceptions: Evidence from China22 cited
    • 2021How consumption-supportive packaging functionality influences consumers’ purchase intentions: the mediating role of perceived product meaningfulness19 cited
    • 2018The validity of industrial design registrations and design patents as a measurement of "good" product design: A comparative empirical analysis18 cited
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    • 2022The missing link in the evolution of product design: a strategy roadmap towards product development success12 cited