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Environmental Marketing: A Source of Reputational, Competitive, and Financial Advantage · Study

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ArticleEnvironmental Marketing: A Source of Reputational, Competitive, and Financial Advantage

Morgan P. Miles2000

Article2000

Environmental Marketing: A Source of Reputational, Competitive, and Financial Advantage

Morgan P. Miles · Jeffrey G. Covin

851 citations·0/0 files stored·Journal of Business Ethics

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Environmental Sustainability in Business Corporate Social Responsibility Reporting Corporate Identity and Reputation

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References

1995A Natural-Resource-Based View of the Firm 1997A RESOURCE-BASED PERSPECTIVE ON CORPORATE ENVIRONMENTAL PERFORMANCE AND PROFITABILITY.1995A Natural-Resource-Based View of the Firm 1997Enviropreneurial Marketing Strategy: The Emergence of Corporate Environmentalism as Market Strategy 1996The Determinants of an Environmentally Responsive Firm: An Empirical Approach

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2012Corporate Social Responsibility and Shareholder Reaction: The Environmental Awareness of Investors 2011The Harm of Symbolic Actions and Green-Washing: Corporate Actions and Communications on Environmental Performance and Their Financial Implications 2019Environmental, Social and Governance (ESG) Scores and Financial Performance of Multilatinas: Moderating Effects of Geographic International Diversification and Financial Slack 2006Corporate Reputation: The Definitional Landscape 2008Corporate social reporting and reputation risk management 2010Does Corporate Social Responsibility Influence Firm Performance of Indian Companies?2008The central role of human resource management in the search for sustainable organizations

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Year2000

Typearticle

Published2000-02-01

VenueJournal of Business Ethics

ISSN-L0167-4544

Languageen

Citations851

Files0 public / 0

ShelfEnvironmental Sustainability in Business

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doi10.1023/a:1006214509281

openalex_workW1556860653

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2003

Challenges of the “green imperative”: a natural resource-based approach to the environmental orientation–business performance relationship