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No intuito de se tornarem competitivas, as organizações passaram a desenvolver fortes relacionamentos entre si. O que ocorre são formas de governança baseadas na cooperação e complementaridade, como no caso dos arranjos produtivos. Quanto mais coletividade, maior a possibilidade de eficiência das firmas. Contudo, estas formas são complexas e necessitam ser mais exploradas. Assim, este estudo investigou quais os fatores determinantes para o desenvolvimento de ações coletivas no arranjo produtivo do Vale dos Vinhedos, bem como o impacto dessas ações. Para tanto, realizaram-se entrevistas com figuras-chave do objeto de estudo. Como principais resultados identificaram-se alguns fatores determinantes para o desencadeamento das ações coletivas e ainda evidenciou-se que estas ações tiveram um impacto significativo em termos de vantagens competitivas e desenvolvimento regional para todo o contexto do arranjo.---------------------------------------------The organizations started to develop strong relationships to each other with the intention to became competitive. What happens are governance forms based on cooperation and complementarity, as in the case of the productive arrangements. The more collectivity, larger the possibility of efficiency of the firms. However, these forms are complex and need to be more explored. So, this study investigated which are the decisive factors for the development of collective actions in the productive arrangement of the Vineyards Valley, besides investigating the impact of those actions. For so much, it was took place interviews with key-agents of the study object. As main results it was identified some decisive factors for the development of the collective actions, and also, was still evidenced that these actions had a significant impact in terms of competitive advantages and regional development for the arrangement.
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