References

• 1979Prospect Theory: An Analysis of Decision under Risk48,459 cited
• 1988Prospect theory: An analysis of decision under risk32,475 cited
• 1974Judgment under Uncertainty: Heuristics and Biases28,742 cited
• 1981The Framing of Decisions and the Psychology of Choice17,834 cited
• 1989Structural Equations with Latent Variables17,500 cited
• 1955A BEHAVIORAL MODEL OF RATIONAL CHOICE15,851 cited
• 1960The Strategy of Conflict7,683 cited
• 1974Foundations of Behavioral Research7,346 cited
• 1984Choices, values, and frames.6,505 cited
• 1995Computer Self-Efficacy: Development of a Measure and Initial Test6,414 cited
• 1980Toward a positive theory of consumer choice5,574 cited
• 1980Heuristic versus systematic information processing and the use of source versus message cues in persuasion.5,511 cited
• 1982The need for cognition.5,357 cited
• 2013Choices, Values, and Frames5,320 cited
• 1961The Economics of Information5,253 cited
• 1985Mental Accounting and Consumer Choice4,875 cited