Multinational Strategic Alliances

Robert J. Mockler

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International Business and FDI Innovation and Knowledge Management Business Strategy and Innovation

Abstract

Introduction: Strategic Alliances and Multinational Management Strategic Management Fit: The Enabling Role of Alliances for an Individual Firm Negotiating and Partner Selecting Determining Type and Structure of Strategic Alliances: Operational Fit Making Multinational Strategic Alliances Work: Management Staffing, Organizing and Leading Making Multinational Strategic Alliances Work: Management, Development and Training, Control and Termination Conclusion: Guidelines for Developing and Managing Multinational Strategic Alliances Appendix A: Asking and Answering Relevant Questions Appendix B: Bridging Cultural Gaps Company/Alliance Index

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