Managing Knowhow: Add Value...by Valuing Creativity

Abstract

This guide examines knowhow: the ability of a company's employees to solve complex problems, a valuable asset often overlooked by companies. The authors see the management of knowhow as the main challenge facing businesses of any type during the 1990s, aiming to put the individual back at the centre of the business stage. It focuses on companies such as management consultancies which rely totally on this kind of approach, as well as taking examples from all over the world.

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