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How to Understand Islam
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How to Understand Islam (1989)How to Understand IslamRamadan Advertising in Egypt: A Content Analysis With Elaboration on Select Items (2003)Ramadan Advertising in Egypt:…Cultural Effects on Management Style (1995)Cultural Effects on Managemen…Mass Media Research: An Introduction (1991)Spirituality that Sells: Religious Imagery in Magazine Advertising (2005)Muslims: their religious beliefs and practices (2012)Dimensions of Cultural Variation as Parameters of Organizational Theories (1982)Organizational behavior: Concepts, controversies, and applications (1983)Islam: The Straight Path (2005)Differences between American, Egyptian and Lebanese Humor Styles (2006)Cultural Values Reflected in Arab and American Television Advertising (2007)ORGANIZATIONAL CHANGE STRATEGIES IN THE ARAB REGION: A REVIEW OF CRITICAL FACTORS (2008)
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  • 1995Cultural Effects on Management Style54 cited
  • 2003Ramadan Advertising in Egypt: A Content Analysis With Elaboration on Select Items30 cited

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