Racetalk and Sport: The Color Consciousness of Contemporary Discourse on Basketball*

Abstract

This article explores how a sample of college students discursively negotiated perceptions of race and ability in the context of mediated sport. A majority of respondents expressed acceptance of a link between racial identity and sport-specific skills. However, rather than articulate this notion overtly and directly, rhetorical strategies, such as disclaimers and coded language, were used. We analyze these responses as a form of “racetalk” (Bonilla-Silva and Forman 2000) to more specifically unpack the significance of discourse within the post-Civil Rights Movement era. Although the language used to discuss race in this sample, like the contemporary era more generally, appears colorblind and progressive on the surface, it is undergirded by a distinct form of color consciousness.

Cite this work

No public copy is stored for this record, so only the metadata is cited.

Stored only when both papers are in the corpus — 35 citations exist upstream.

Papers that cite the same references — the relational fallback while embeddings are still backfilling.