Developing strategies and leaders to succeed in a new era of sustainability

Abstract

Abstract Purpose – The purpose of this paper is to identify leading CEOs' views on sustainability and how they believe it is impacting the business environment, with a particular focus on the importance of education (formal and informal) in developing future business leaders who can effectively manage sustainability issues. Design/methodology/approach – Results and findings are based on research conducted by Accenture and the United Nations Global Compact, with 100 one‐to‐one interviews and an online survey with a further 766 CEOs. Findings – CEOs see sustainability as more important than ever. It is growing in strategic importance, driving new business models, and is essential for long‐term success. CEOs see education as the most critical development issue for the future success of their business. They believe that developing new skills, knowledge and mindsets for the next generation of business leaders as key enabling conditions to accelerate a tipping point in the integration of sustainability into core business. Originality/value – This paper is based on research from the largest CEO study on sustainability of its kind to date. One facet of the research was an online survey of 766 Global Compact member CEOs. Survey respondents were drawn from nearly 100 countries, across more than 25 industry sectors. The other principal research stream was a series of in‐depth, one‐to‐one interviews with 50 CEOs and over 50 board‐level business executives, civil society leaders and academic experts across 27 countries.

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