GENDER, TWITTER AND NEWS CONTENT

Cory L. Armstrong · Fangfang Gao

56 citations0/0 files storedJournalism Studies

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Gender, Feminism, and Media Journalism and Media Studies Media Studies and Communication

Abstract

With the continuing disparity between male and female mentions in news content, this study seeks to compare how news organizations employ men and women in Twitter feeds and how that connects to portrayals in news stories. In particular, the research examined how mentions of men and women in tweets may influence mentions in news stories that were linked to tweets. The study employed a content analysis of national, regional and local newspaper and television tweets, along with their accompanying news stories to compare media platforms and coverage areas. The results indicated a positive relationship between male and female portrayals in tweets and portrayals in news content. Further, male mentions were more likely to appear in national news stories than in regional or local news stories and more frequently than female mentions in print media than in television. Thus, it appears as if news agencies have not developed new dissemination strategies for employing Twitter.

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References

2005Setting the agenda: the mass media and public opinion 2010TWITTERING THE NEWS 1979Hearth and Home: Images of Women in the Mass Media 1991Making Local News 2004The Influence of Reporter Gender on Source Selection in Newspaper Stories 1998Women Making News: Gender as a Variable in Source Selection and Use 1999Legalizing Gender Inequality 2003A Socialization Perspective on Male and Female Reporting

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