Cultural scripts and communicative style in Malay (Bahasa Melayu)

Abstract

The cultural scripts approach is a descriptive technique that has grown out of the cross-cultural semantic theory of Anna Wierzbicka. The author uses this technique to describe and make sense of aspects of Malay communicative style. The proposed Malay cultural scripts are linked with the importance placed on appropriate (patut, sesuai) behavior and on nasihat 'advice', and on the need to balas budi (roughly) 'return good treatment', to jaga hati orang 'look after people's feelings', and to menghormati 'show respect, deference'.

Cite this work

No public copy is stored for this record, so only the metadata is cited.

Stored only when both papers are in the corpus — 59 citations exist upstream.

Papers that cite the same references — the relational fallback while embeddings are still backfilling.