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Purchase Intentions and Purchase Behavior · Study

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ArticlePurchase Intentions and Purchase Behavior

Donald G. Morrison1979

Article1979

Purchase Intentions and Purchase Behavior

Donald G. Morrison

408 citations·0/0 files stored·Journal of Marketing

No readable copy stored yet — this record is metadata only.

Consumer Behavior and Marketing Influence Customer Service Quality and Loyalty Consumer Market Behavior and Pricing

Abstract

This paper provides a framework for collecting, analyzing, and interpreting purchase intentions data.

Citations in this library

Stored only when both papers are in the corpus — 408 citations exist upstream.

References

1969Statistical Theories of Mental Test Scores

Cited by

2016The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption 2005Do Intentions Really Predict Behavior? Self-Generated Validity Effects in Survey Research 2011Generalizations on consumer innovation adoption: A meta-analysis on drivers of intention and behavior 2004Comments on “A New Product Growth for Model Consumer Durables The Bass Model”2007The value of different customer satisfaction and loyalty metrics in predicting customer retention, recommendation, and share‐of‐wallet 1997Using Expectations Data to Study Subjective Income Expectations 1996Premarket Forecasting of Really-New Products 2021How to Promote User Purchase in Metaverse? A Systematic Literature Review on Consumer Behavior Research and Virtual Commerce Application Design

Details

Year1979

Typearticle

Published1979-01-01

VenueJournal of Marketing

ISSN-L0022-2429

Languageen

Citations408

Files0 public / 0

ShelfConsumer Behavior and Marketing Influence

Identifiers

doi10.1177/002224297904300207

openalex_workW1963879225

Links

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