Article2013

Users' attitudes toward service robots in South Korea

72 citations0/0 files storedIndustrial Robot the international journal of robotics research and application

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Technology Adoption and User Behaviour Social Robot Interaction and HRI AI in Service Interactions

Abstract

Purpose The purpose of this paper is to understand users' acceptance of service robots by integrating perceived enjoyment of service robots and users' need to belong in a technology acceptance model (TAM) framework. Service robots are currently being used in homes and firms to provide various services. Design/methodology/approach The authors conducted a web‐based survey from 904 users in South Korea to test a research model and employed structural equation modelling as the analysis method. Findings This study found that perceived enjoyment and the need to belong played an important role in the perceived ease of use and usefulness of service robots. Furthermore, it was discovered that the research supported relationships proposed by the original TAM with regard to users' attitudes and intentions to use service robots. Therefore, this study provides a framework to understand users' acceptance of service robots. Originality/value This paper is of value to researchers designing and improving service robots for use in our society.

Citations in this library

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References

1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error 1989Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology 1988Structural equation modeling in practice: A review and recommended two-step approach.1989User Acceptance of Computer Technology: A Comparison of Two Theoretical Models 2000A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies 1995The need to belong: Desire for interpersonal attachments as a fundamental human motivation.1980Significance tests and goodness of fit in the analysis of covariance structures.1992Extrinsic and Intrinsic Motivation to Use Computers in the Workplace 1

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