Caught by the Web: The Case of Guardian News & Media’s Sports Desk

Peter English

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Journalism and Media Studies Media Studies and Communication Media and Digital Communication

Abstract

Newspaper companies have faced a constant dilemma over which platform to publish news on first since online editions emerged. The London-based Guardian News & Media developed a predominantly web-first policy in 2007 and the strategy has continued to evolve with the integration of the Guardian , the Observer and < www.guardianunlimited.co.uk >. Since then the sports department has become a crucial area in publishing web-first content. This case study examines how the department used its news in 2009.

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2004Case Study Research 2007Foundations of Qualitative Research: Interpretive and Critical Approaches 2009Power Play: Sport, the Media and Popular Culture 2006Sports Journalism: Context and Issues 1999Sport, Culture and the Media 2008(NO) NEWS ON THE WORLD WIDE WEB?2010THE FUTURE OF JOURNALISM 2008THE FUTURE OF NEWSPAPERS

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