Zero based budgeting in the planning process

James C. Wetherbe · John R. Montanari

25 citations0/0 files storedStrategic Management Journal

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Accounting and Organizational Management Public Policy and Administration Research Strategic Planning and Analysis

Abstract

Abstract An attempt is made to integrate the zero based budgeting (ZBB) procedure into the firm's planning process. Previous studies have failed to provide an integrative framework for the application of ZBB which may account for some of the conflicting results obtained in previous ZBB programmes. Next, the results of an empirical assessment of the effectiveness of the ZBB integrative framework in service oriented organizational units are reported. Strong support is evident for the ZBB planning framework developed here using constituency oriented indicators of effectiveness.

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References

1980Strategic Management: A New View of Business Policy and Planning.1979Strategic Management 1977The Changing Shape of the Strategic Problem 1980Evaluating Planned Organizational Change: A Method for Assessing Alpha, Beta, and Gamma Change 1971Problems in Planning the Information System.

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