Gay and Lesbian Visitors and Cultural Institutions: Do They Come? Do They Care? A Pilot Study

Abstract

A pilot study of GLBTQ visitors to cultural institutions revealled that the gays and lesbians visit and attend in larger proportions than the greater populations, but that membership and donorship seem relatively low. Respondents feel less comfortable visiting or attending on their own, except for visits to parks and nature centers. Lesbian and gay families with children appear to reflect more consistently the visitation patterns in the larger population. Comfort in visiting and attending the institutions appears to be directly related to the appearance of heteronormative assumptions in the venues, presentations, and representations. These assumptions affect how welcome GLBTQ visitors feel and the relevance they sense to their lives, factors that tend to move people from the visitor category to member to donor.

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