References

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• 1982Judgment under uncertainty: Causality and attribution4,616 cited
• 1983Judgement under Uncertainty: Heuristics and Biases3,812 cited
• 1990Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice2,692 cited
• 2002A Survey of Behavioral Finance1,181 cited
• 2002Beyond Greed and Fear528 cited
• 1977The Journal of Financial Planning433 cited
• 2001Limits of Knowledge and the Limited Importance of Trust270 cited
• 2000Expert and Layperson Perceptions of Ecosystem Risk251 cited
• 2003What individual investors value: Some Australian evidence181 cited
• 1997Dealing with Risk: Why the Public and the Experts Disagree on Environmental Issues166 cited
• 2006Relationship marketing in the financial services industry: The importance of customer education, participation and problem management for customer loyalty160 cited
• 2000Determinants of Priority for Risk Reduction: The Role of Worry148 cited
• 1995Overreaction, Underreaction, and the Low-P/E Effect131 cited
• 1999Innovations in Financial Services, Relationships, and Risk Sharing103 cited