Commercialization and Control in a “Caring Society”: Malaysian Media “Towards 2020”

Abstract

In recent years, the Malaysian Government has begun to push the towards attaining developed country status by the year 2020. In 1991 , the Malaysian Prime Minister unveiled his 2020, proposing nine challenges that the nation as a whole needs to face. This paper examines the implications of the Vision for the Malaysian media. It argues that while the media has been quick to support the Vision, circumstances surrounding the operations and development of the media nonetheless need to be re-examined. Failure to do this will lead to an ironic situation in which the media and those determining its policies will not be operating according to the spirit of the Vision and will, in fact, be opposing it.

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