THINKING AND MANAGING: A VERBAL PROTOCOL ANALYSIS OF MANAGERIAL PROBLEM SOLVING.

1986-12-01articleAcademy of Management Journal253 citationsclosed

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Decision-Making and Behavioral Economics Complex Systems and Decision Making Leadership, Behavior, and Decision-Making Studies

Abstract

While thinking aloud, 12 general managers from six corporations solved a short business case. Three college undergraduates performed the identical task. Content analyses of the verbal protocols sug...

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