TRUST AND SUPPLY CHAIN RELATIONSHIPS: A SOUTH AFRICAN CASE STUDY

Norma Tregurtha · Nick Vink

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Quality and Supply Management Agriculture and Agroindustry Studies Outsourcing and Supply Chain Management

Abstract

Modern competitiveness theory emphasises the role of strategic alliances between different actors in the supply chain. However, in order to be successful, these alliances have to be trust-based, where trust refers to institution-based, characteristic-based and process-based relationships. In this paper, as case study of a skategic relationship between an industrial conglomerate and a group of resource-poor irrigation farmers in South Africa is described in order to explore the nature of these various trust-based relationships.

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References

1995DOES FAMILIARITY BREED TRUST? THE IMPLICATIONS OF REPEATED TIES FOR CONTRACTUAL CHOICE IN ALLIANCES.1986Production of trust: Institutional sources of economic structure, 1840–1920.1996The Social Constitution of Trust: Supplier Relations in Britain and Germany 1998Trust and inter‐firm relations in developing and transition economies 1981Common Property Externalities: Isolation, Assurance, and Resource Depletion in a Traditional Grazing Context 1962Externalities, Welfare, and the Theory of Games 1997Contract law, social norms and inter-firm cooperation 1996Opportunism and Trust in Transaction Cost Economics

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