Local Community Attitude and Support towards Tourism Development in Tioman Island, Malaysia

Abstract

Tourism development is a double-edged sword for local communities and attitude directly affects the current and future tourism industry development. Community positive attitudes will encourage tourists’ satisfaction levels and contributes to the word-of-mouth promotion among them. Therefore, the involvement and the participation of the host community are pertinent towards the success of the tourism development plan. The findings of the study indicated that the Tioman Island community supported future tourism development based on the personal benefit they received. It is a clear statement that the role of the residence is necessary to support tourism development and maintain its robust growth.

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