Travel Behavior Change After the Introduction of Public Bicycle Systems: Case Study in Minhang District, Shanghai

Abstract

The paper presents the first step of a series research on the characteristics of public bicycle users’ travel behavior and the underlying mechanisms to support the development of public bicycle systems (PBS) in China. Based on a questionnaire survey in Minhang District, Shanghai, the paper focuses on travel behavior change after the introduction of the PBS. Using statistical analyses, it is found that people travel slightly more often than before when using PB; their travel distances are longer than expected. However, most users ride PB as a replacement of public transit, walking and private bicycle. Few modal shifts happened from car and moped/motorcycle. Convenience contributes most to people’s modal shift to PB, much more than the second and third most important factors, saving time and exercising, which is further confirmed by estimating a binary logit model explaining modal choice behavior between PB and other transport modes. The estimated travel utility gain based on the model turns out to be significant. The charging experiment reveals that charging PB rental fee can reduce PB use extensively, much more than compensating for long distance ride.

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