Sixty Years of Shell Film Sponsorship, 1934–94

Abstract

Eighty-seven film libraries, every film made in thirty languages – it’s the biggest single core of films made from a single-minded point of view that there is in the world, I think, the National Film Board of Canada excepted. Empire Marketing Board gone, GPO gone, Ministry of Information gone – Shell stuck to it. That’s their importance: a theory, a consistency, an attitude that has never varied. (Sir Arthur Elton, quoted in Sussex 1975: 177)

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