ARCHITECTURAL INNOVATION AND MODULAR CORPORATE FORMS.

D. Charles Galunic, Kathleen M. Eisenhardt

2001-12-01articleAcademy of Management Journal736 citationsclosed

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Innovation and Knowledge Management Product Development and Customization Organizational Management and Leadership

Abstract

Based on an intensive and inductive study of a Fortune 100 corporation, this article describes how dynamic capabilities that reconfigure division resources—that is, architectural innovation—may ope...

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