The Effectiveness of Locator Maps in Increasing Reader Understanding of the Geography of Foreign News

Abstract

This study tested the influence of two techniques of providing contextual geographical information in foreign news stories - the traditional method of weaving it into the text and the increasingly common method of including a map with the story. Results of the experiment indicated that newspaper readers' understanding of the geographical context of a foreign event can be increased either by building geographical information into the text or by including a map, but the most effective technique is the redundant one of providing geographical information both in the text and via a map.

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