A hotel performance evaluation of Taipei international tourist hotels – using data envelopment analysis

Wan-erh Chiang

51 citations0/0 files storedAsia Pacific Journal of Tourism Research

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Efficiency Analysis Using DEA Diverse Aspects of Tourism Research Hospitality and Tourism Education

Abstract

Performance evaluation serves as an important reference for planning and construction policies. Data Envelopment Analysis (DEA) is a powerful method of performance evaluation. This research is aimed at measuring hotel performance by this method. Twenty-four Taipei international tourist city hotels were selected, and grouped according to their hotel management styles, whether they are part of a franchise, internationally managed or independently owned and operated. The results show that the average efficiency score across all 24 hotels is 0.921, with the most and least efficiency score of 1 and 0.687 respectively. Based on these efficiency scores, suggestions on resources allocation for inefficient hotels are provided and can be used as a basis for constructing strategies and promotion plans.

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References

1978Measuring the efficiency of decision making units 1984Some Models for Estimating Technical and Scale Inefficiencies in Data Envelopment Analysis 2005An Introduction to Efficiency and Productivity Analysis 1998An Introduction to Efficiency and Productivity Analysis 1966Allocative efficiency vs. X-Efficiency 1989An application procedure for DEA 1997Transportation Research, Part A: Policy and Practice 1986Determining Organizational Effectiveness: Another Look, and an Agenda for Research

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2011Improving efficiency in international tourist hotels in Taipei using a non‐radial DEA model 2014How to achieve a high efficiency level of the hotel industry?2014Determinants of tourism hotel profitability in Tunisia 2016Determinants of tourism hotel market efficiency

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