Work1991

Satisfaction Guaranteed: The Making of the American Mass Market.

436 citations0/0 files storedJournal of American History

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American History and Culture Historical Economic and Social Studies Consumer Market Behavior and Pricing

Abstract

William Leach; Satisfaction Guaranteed: The Making of the American Mass Market. By Susan Strasser. (New York: Pantheon, 1989. xii + 339 pp. $24.95.), Journal of

Citations in this library

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Cited by

2002The Social Construction of Technology: Structural Considerations 1994Brands, Brand Management, and the Brand Manager System: A Critical-Historical Evaluation 2008Human Ecology Theory 2017Moral economy: What’s in a name 1998Another Discipline for the Market Economy: Marketing as a Performative Knowledge and Know-How for Capitalism 2007A Sociology of Market-Things: On Tending the Garden of Choices in Mass Retailing 2018Photographs in tourism research: Prejudice, power, performance and participant-generated images 2008Driving a Shopping Cart from STS to Business, and the Other Way Round: On the Introduction of Shopping Carts in American Grocery Stores (1936—1959)

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