University–Business Engagement Franchising and Geographic Distance: A Case Study of a Business Leadership Programme

Abstract

Dada O., Jack S. and George M. University–business engagement franchising and geographic distance: a case study of a business leadership programme, Regional Studies. This paper adapts a franchising perspective to generate a better understanding of geographic distance in university–business engagement. The study utilized an in-depth case study of a leadership and management development intervention, a programme specifically designed for small and medium-sized enterprise (SME) owner-managers (or directors) by the Institute for Entrepreneurship and Enterprise Development, within a well-respected institution, ranked in the top 1% of universities in the world. Unlike most studies, the research findings indicate that knowledge spillovers from university–business engagement can occur through replication in regions external to the university's locality.

Cite this work

No public copy is stored for this record, so only the metadata is cited.

Stored only when both papers are in the corpus — 19 citations exist upstream.

Papers that cite the same references — the relational fallback while embeddings are still backfilling.