Attitudinal Affect and Behavioral Intentions

Keith M. Kilty

5 citations0/0 files storedThe Journal of Social Psychology

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Behavioral Health and Interventions Psychometric Methodologies and Testing Social and Intergroup Psychology

Abstract

Abstract : To further delineate the conceptual and operational properties of attitude structure, the relationship between affect and behavioral intentions was tested by Campbell and Fiske's (1959) multitrait-multimethod matrix procedure. Involved were measures of affect, behavioral intentions, and a multiplicative function of measures of behavioral intentions and the affect toward the behaviors. The results showed that affect and behavioral intentions are conceptually and operationally distinct constructs, over 80% of the correlations between behavioral intentions -- both directly and the multiplicative function -- and affect accounting for under 30% of the common variance.

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References

1957The Measurement of Meaning 1960Modern factor analysis 1969Modern Factor Analysis 1966Current Studies in Social Psychology.1967Scales for the measurement of attitudes 1968Scales for the Measurement of Attitudes 1967Attitude, ego-involvement, and change 1964Exploratory factor analyses of the behavioral component of social attitudes.

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