Article2013

Rudiments of a value praxeology

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Cultural Differences and Values Consumer Behavior in Brand Consumption and Identification Ethics in Business and Education

Abstract

This commentary complements Karababa and Kjeldgaard's fine review paper. It discusses how a practice theory of value might be developed. It suggest value is one outcome of practices. And it draws attention to how value producing practices might differ depending upon what regime of value dominates. It encourages us to think that value producing practices critical to consumer culture differ from those in other cultural contexts.

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References

1986The Social Life of Things 2002Toward a Theory of Social Practices 1986Introduction: commodities and the politics of value 2005The Practice Turn in Contemporary Theory 2005Consumption and Theories of Practice 2009How Brand Community Practices Create Value 2004The Philosophy of Money 2001Toward An Anthropological Theory of Value

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2019Consumer Movements and Value Regimes: Fighting Food Waste in Germany by Building Alternative Object Pathways 2018A review of value drivers in service settings 2023Defining and Measuring Customer Value: Some Reflections and New Perspectives 2024Effect of Green Value Cocreation on Consumer Behavior: A Professional Baseball Franchise’s “Sustainable Party” Event

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