Creative destruction: how globalization is changing the world's cultures

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Globalization and Cultural Identity Cultural, Social, and Media Studies Cultural, Media, and Literary Studies

Abstract

Acknowledgments ix 1. Trade between Cultures 1 2. Global Culture Ascendant: The Roles of Wealth and Technology 19 3. Ethos and the Tragedy of Cultural Loss 47 4. Why Hollywood Rules the World, and Whether We Should Care 73 5. Dumbing Down and the Least Common Denominator 102 6. Should National Culture Matter? 128 References 153 Index 173

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