Behavioral Targeting: A European Legal Perspective

Frederik Zuiderveen Borgesius

17 citations0/0 files storedIEEE Security & Privacy

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Digitalization, Law, and Regulation European and International Contract Law Privacy, Security, and Data Protection

Abstract

Behavioral targeting, or online profiling, is a hotly debated topic. Much of the collection of personal information on the Internet is related to behavioral targeting, although research suggests that most people don't want to receive behaviorally targeted advertising. The World Wide Web Consortium is discussing a Do Not Track standard, and regulators worldwide are struggling to come up with answers. This article discusses European law and recent policy developments on behavioral targeting.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 17 citations exist upstream.

References

2015Charter of Fundamental Rights of the European Union 2012Third-Party Web Tracking: Policy and Technology 2010Adnostic: Privacy Preserving Targeted Advertising 2014Fair Information Practices: A Basic History

Cited by

2016Leveraging Social Computing for Personalized Crisis Communication using Social Media

Explore the map →

Papers that cite the same references — the relational fallback while embeddings are still backfilling.

Imported from OpenAlex (CC0) — nothing here is generated.