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Seemingly incidental anchoring: the effect of incidental environmental anchors on consumers’ willingness to pay
16 references·6 citing·37 second hop
Seemingly incidental anchoring: the effect of incidental environmental anchors on consumers’ willingness to pay (2014)Seemingly incidental anchoring: the effec…Reference Price Research: Review and Propositions (2005)Reference Price Research: Rev…Incidental Prices and Their Effect on Willingness to Pay (2004)Incidental Prices and Their E…Revealing consumers' willingness-to-pay: A comparison of the BDM mechanism and the Vickrey auction (2003)Revealing consumers' willingn…"Coherent Arbitrariness": Stable Demand Curves Without Stable Preferences (2003)"Coherent Arbitrariness": Sta…Automatic Construction and Use of Contextual Information for Product and Price Evaluations (2002)Automatic Construction and Us…The Semantics of Anchoring (2001)The Semantics of AnchoringAn Anchoring and Adjustment Model of Purchase Quantity Decisions (1998)An Anchoring and Adjustment M…A new look at anchoring effects: Basic anchoring and its antecedents. (1996)A new look at anchoring effec…‘Building Strong Brands’ (1996)‘Building Strong Brands’Empirical Generalizations from Reference Price Research (1995)Empirical Generalizations fro…Building Strong Brands (1995)Building Strong BrandsAn Empirical Analysis of Latitude of Price Acceptance in Consumer Package Goods (1994)An Empirical Analysis of Lati…Judgment under Uncertainty: Heuristics and Biases (1975)Judgment under Uncertainty: H…Measuring Utility by a Single-Response Sequential Method (1964) (1974)Measuring Utility by a Single…Judgment under Uncertainty: Heuristics and Biases (1974)Judgment under Uncertainty: H…Measuring utility by a single-response sequential method (1964)Measuring utility by a single…Economía y marketing: una relación desde cuatro perspectivas (2023)Economía y marketing: una rel…All External Reference Prices Are Not the Same: How Magnitude, Source, and Fairness Shape Payment for Digital Goods (2023)All External Reference Prices…The Effect of Anchoring on Economic Decision-Making (2022)The Effect of Anchoring on Ec…O viés de ancoragem pode ser previsto e mitigado? a aplicação do teste do reflexo cognitivo e do treinamento como técnica de debias (2022)O viés de ancoragem pode ser …The More the Merrier? Understanding How Travel Frequency Shapes Willingness to Pay (2020)The More the Merrier? Underst…The 1 in 1,000,000: Context effects of how numbers cue different kinds of incidental environmental anchoring in marketing communications (2019)The 1 in 1,000,000: Context e…Subjective probability: A judgment of representativeness (1972)Availability: A heuristic for judging frequency and probability (1973)On the psychology of prediction. (1973)The Framing of Decisions and the Psychology of Choice (1981)Advances in prospect theory: Cumulative representation of uncertainty (1992)A Reference Price Model of Brand Choice for Frequently Purchased Products (1986)Prospect theory: An analysis of decision under risk (1988)A Probabilistic Choice Model for Market Segmentation and Elasticity Structure (1989)Determining Where to Shop: Fixed and Variable Costs of Shopping (1998)The Theoretical Underpinnings of Customer Asset Management: A Framework and Propositions for Future Research (2004)The Adaptive Decision Maker (1993)The Adaptive Decision Maker (1994)Experimenter demand effects in economic experiments (2009)A literature review of the anchoring effect (2010)Influencing behaviour: The mindspace way (2011)Prospect Theory: An Analysis of Decision under Risk (1979)A Customer Relationship Management Roadmap: What is Known, Potential Pitfalls, and Where to Go (2005)Implementing the Marketing Concept at the Employee-Customer Interface: The Role of Customer Need Knowledge (2009)Literature review as a research methodology: An overview and guidelines (2019)Advances in Consumer Research (2025)The Company and the Product: Corporate Associations and Consumer Product Responses (1997)Strategic Brand Management: Building, Measuring, and Managing Brand Equity. (2000)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Recent developments in modeling preferences: Uncertainty and ambiguity (1992)Measuring Trust* (2000)Field Experiments (2004)Building Brand Community (2002)The Effect of Corporate Social Responsibility on Customer Donations to Corporate-Supported Nonprofits (2004)CB-SEM vs PLS-SEM methods for research in social sciences and technology forecasting (2021)Reversals of preference between bids and choices in gambling decisions. (1971)On the Shape of the Probability Weighting Function (1999)Experimental Tests of the Endowment Effect and the Coase Theorem (2000)First offers as anchors: The role of perspective-taking and negotiator focus. (2001)Comparison processes in social judgment: Mechanisms and consequences. (2003)The Anchoring-and-Adjustment Heuristic (2006)Development of NASA-TLX (Task Load Index): Results of Empirical and Theoretical Research (1988)Epistemic Injustice (2007)
this work references cited by second hop

References

  • 1974Judgment under Uncertainty: Heuristics and Biases28,742 cited
  • 1975Judgment under Uncertainty: Heuristics and Biases22,647 cited
  • 1995Building Strong Brands4,432 cited
  • 1964Measuring utility by a single-response sequential method2,656 cited
  • 1996‘Building Strong Brands’2,120 cited
  • 1974Measuring Utility by a Single-Response Sequential Method (1964)1,540 cited
  • 2003"Coherent Arbitrariness": Stable Demand Curves Without Stable Preferences1,453 cited
  • 2005Reference Price Research: Review and Propositions845 cited
  • 1996A new look at anchoring effects: Basic anchoring and its antecedents.798 cited
  • 1995Empirical Generalizations from Reference Price Research793 cited
  • 1994An Empirical Analysis of Latitude of Price Acceptance in Consumer Package Goods448 cited
  • 1998An Anchoring and Adjustment Model of Purchase Quantity Decisions439 cited
  • 2002Automatic Construction and Use of Contextual Information for Product and Price Evaluations240 cited
  • 2003Revealing consumers' willingness-to-pay: A comparison of the BDM mechanism and the Vickrey auction234 cited
  • 2004Incidental Prices and Their Effect on Willingness to Pay222 cited

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  • 2001The Semantics of Anchoring200 cited
  • Cited by

    • 2020The More the Merrier? Understanding How Travel Frequency Shapes Willingness to Pay14 cited
    • 2019The 1 in 1,000,000: Context effects of how numbers cue different kinds of incidental environmental anchoring in marketing communications12 cited
    • 2023All External Reference Prices Are Not the Same: How Magnitude, Source, and Fairness Shape Payment for Digital Goods10 cited
    • 2022The Effect of Anchoring on Economic Decision-Making1 cited
    • 2022O viés de ancoragem pode ser previsto e mitigado? a aplicação do teste do reflexo cognitivo e do treinamento como técnica de debias0 cited
    • 2023Economía y marketing: una relación desde cuatro perspectivas0 cited