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Strategic marketing planning for competitive advantage in electronic commerce
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Strategic marketing planning for competitive advantage in electronic commerce (2002)Strategic marketing planning for competit…Defining, Applying and Customizing Store Atmosphere in Virtual Reality Commerce (2011)Defining, Applying and Custom…The diffusion of innovations (1983)Marketing Research: An Applied Approach (2000)4 What Is Web 2.0? Design Patterns and Business Models for the Next Generation of Software (2012)
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  • 2011Defining, Applying and Customizing Store Atmosphere in Virtual Reality Commerce13 cited

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