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Context Effects without a Context: Attribute Balance as a Reason for Choice

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Trying Hard or Hardly Trying: An Analysis of Context Effects in Choice

213 cited

Cited by

2008Financial Literacy, Public Policy, and Consumers’ Self‐Protection—More Questions, Fewer Answers147 cited
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2014The influence of hedonic versus utilitarian consumption situations on the compromise effect89 cited
2015A meta‐analysis of extremeness aversion88 cited
2009Me, Myself, and My Choices: The Influence of Private Self-Awareness on Choice84 cited
2007Perceptual Focus Effects in Choice57 cited
2015The Influence of Serotonin Deficiency on Choice Deferral and the Compromise Effect53 cited
2015What really matters in attraction effect research: when choices have economic consequences51 cited
2016Men and the Middle: Gender Differences in Dyadic Compromise Effects50 cited
2020Trade-Offs in Choice47 cited
2018The comparison process as an account of variation in the attraction, compromise, and similarity effects44 cited
2011The attraction effect is more pronounced for consumers who rely on intuitive reasoning40 cited
2011Do real payments really matter? A re-examination of the compromise effect in hypothetical and binding choice settings37 cited
2014Synthesis of attraction effect research35 cited
2021Beautiful and Confident: How Boosting Self-Perceived Attractiveness Reduces Preference Uncertainty in Context-Dependent Choices29 cited