Forging Links Between the Academic and Business Communities

Abstract

A description of a new delivery system for entrepreneurship education is presented in which traditional graduate classroom experience is combined with professional executive development programs. This pedagogy was applied to a course in graduate entrepreneurship open to both graduate students and the business community. Students observed, interviewed, documented, researched, and diagnosed the problems of clients from the Small Business Development Center. Then they formally presented their findings and recommendations to the client, the class, and a panel of evaluators. The findings suggest that this instructional model is useful to graduate students interested in gaining consulting experience, professionals seeking skill development in consulting, small business clients looking for university-based assistance in finetuning their businesses, and experienced consultants who recognize a way to share their expertise.

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