Base-rate and payoff effects in multidimensional perceptual categorization.

Abstract

The optimality of multidimensional perceptual categorization performance with unequal base rates and payoffs was examined. In Experiment 1, observers learned simultaneously the category structures and base rates or payoffs. Observers showed conservative cutoff placement when payoffs were unequal and extreme cutoff placement when base rates were unequal. In Experiment 2, observers were trained on the category structures before the base-rate or payoff manipulation. Simultaneous base-rate and payoff manipulations tested the hypothesis that base-rate information and payoff information are combined independently. Observers showed (a) small suboptimalities in base-rate and payoff estimation, (b) no qualitative differences across base-rate and payoff conditions, and (c) support for the hypothesis that base-rate and payoff information is combined independently. Implications for current theories of base-rate and payoff learning are discussed.

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