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ArticleScreening new products for potential winners

Robert G. Cooper1993

Article1993

Screening new products for potential winners

Robert G. Cooper · Elko J. Kleinschmidt

225 citations·0/0 files stored·Long Range Planning

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Product Development and Customization Innovation and Knowledge Management Technology Assessment and Management

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References

1990Stage-gate systems: A new tool for managing new products 1987New Products: What Separates Winners from Losers?1986An Investigation into the New Product Process: Steps, Deficiencies, and Impact 1991New product processes at leading industrial firms

Cited by

2010The Valley of Death as Context for Role Theory in Product Innovation 2001Generating New Product Ideas: An Initial Investigation of the Role of Market Information and Organizational Characteristics 2005An integrated approach to evaluating conceptual design alternatives in a new product development environment 2006The Influence of Intellectual Capital on New Product Development Performance – The Manufacturing Companies of Taiwan as an Example 2010The effects of organizational factors on green new product success 2006Towards lean product lifecycle management 2012The integration of ideation and project portfolio management — A key factor for sustainable success 2004The role of predevelopment activities in the relationship between market orientation and performance

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Details

Year1993

Typearticle

Published1993-12-01

VenueLong Range Planning

ISSN-L0024-6301

Languageen

Citations225

Files0 public / 0

ShelfProduct Development and Customization

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doi10.1016/0024-6301(93)90208-w

openalex_workW2009625473

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