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YouTube and Girls' Generation Fandom
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YouTube and Girls' Generation Fandom (2012)YouTube and Girls' Generation FandomStrategizing of the creative economy youth innovation ecosystem national brands (South Korean experience) (2023)Strategizing of the creative …Transcultural Flow in the Age of Globalization: Digital Platforms, Fandom and Mediated Culture in South Asia (2022)Transcultural Flow in the Age…Fan Entrepreneurship: Fandom, Agency, and the Marketing of Hallyu in Israel (2018)Fan Entrepreneurship: Fandom,…Processing Fads and Fashions: An Organization-Set Analysis of Cultural Industry Systems (1972)Toward a Reconciliation of the Definitional Issues in the Field of Corporate Entrepreneurship* (2007)Contextualizing Entrepreneurship—Conceptual Challenges and Ways Forward (2011)Hybrid cultures: strategies for entering and leaving modernity (1996)The cosmopolitan perspective: sociology of the second age of modernity (2000)The Rise of the Network Society (2009)Mass Media Technologies and Popular Music Genres: K-pop and YouTube (2013)Strategy for the Global Market (2015)The Concept of Strategizing (2020)
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  • 2022Transcultural Flow in the Age of Globalization: Digital Platforms, Fandom and Mediated Culture in South Asia6 cited
  • 2023Strategizing of the creative economy youth innovation ecosystem national brands (South Korean experience)5 cited
  • 2018Fan Entrepreneurship: Fandom, Agency, and the Marketing of Hallyu in Israel5 cited

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