Shopping patterns: An exploration of some situational determinants

Bruce E. Mattson · Alan J. Dubinsky

18 citations0/0 files storedPsychology and Marketing

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Consumer Retail Behavior Studies Consumer Behavior and Marketing Influence Consumer Market Behavior and Pricing

Abstract

Abstract Given the importance of specific behaviors, particularly choice behaviors, to marketing decisions, researchers have focused much of their attention on investigating determinants of choice behavior. Broader units of analysis, namely patterns of consumer behaviors, however, may also be useful in shaping marketing strategy. In fact, some research demonstrates that definite consumer shopping patterns exist. The present study goes beyond previous research by investigating the situational influences of time pressure and gift/self shopping on prestore and store visit shopping patterns.

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2025Advances in Consumer Research 1965A Theory of the Allocation of Time 1961The Economics of Information 1968Personality and Assessment 1983Advances in Consumer Research 1977The halo effect: Evidence for unconscious alteration of judgments.1975Situational Variables and Consumer Behavior 1973Situationism in psychology: An analysis and a critique.

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2018Pour un renouvellement du concept de situation: le cas de la situation de shopping en ligne à domicile

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