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ArticleSocial commerce research: An integrated view

Lina Zhou2013

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Articlegreen2013

Social commerce research: An integrated view

Lina Zhou · Ping Zhang · Hans‐Dieter Zimmermann

441 citations·0/0 files stored·Electronic Commerce Research and Applications

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Digital Marketing and Social Media Technology Adoption and User Behaviour Digital Innovation in Industries

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References

2012Business Intelligence and Analytics: From Big Data to Big Impact 20124 What Is Web 2.0? Design Patterns and Business Models for the Next Generation of Software 1999Strategic alignment: Leveraging information technology for transforming organizations 1994From Marketing Mix to Relationship Marketing: Towards a Paradigm Shift in Marketing 2003Knowledge Management Enablers, Processes, and Organizational Performance: An Integrative View and Empirical Examination 1993Strategic alignment: Leveraging information technology for transforming organizations 2016Strategy and Human Resource Management 1994From Marketing Mix to Relationship Marketing

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2015Social interaction-based consumer decision-making model in social commerce: The role of word of mouth and observational learning 2016Understanding social commerce: A systematic literature review and directions for further research 2017Customers’ purchase decision-making process in social commerce: A social learning perspective 2018Brand co-creation through social commerce information sharing: The role of social media

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Year2013

Typearticle

Published2013-03-16

VenueElectronic Commerce Research and Applications

ISSN-L1567-4223

Languageen

Citations441

Files0 public / 0

ShelfDigital Marketing and Social Media

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doi10.1016/j.elerap.2013.02.003

openalex_workW2013716681

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2015

Effect of social commerce factors on user purchase behavior: An empirical investigation from renren.com

2016Social commerce research: Definition, research themes and the trends

2019Building E-Commerce Satisfaction and Boosting Sales: The Role of Social Commerce Trust and Its Antecedents

2021Social commerce: Factors affecting customer repurchase and word-of-mouth intentions