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Projective Drawings and Metaphor: Analysis of Organisational Culture

47 citations0/0 files storedJournal of Managerial Psychology

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Psychological Testing and Assessment Leadership and Management in Organizations Organizational Management and Innovation

Abstract

Questionnaires that involved projective drawings and metaphor by asking respondents to draw an image and name an animal representing their organisation and department were completed by managers in two corporate firms. The procedure produced consistent, interpretable results suggesting the methodology′s usefulness in analysing an organisation′s culture.

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References

1986Research in Organizational Behavior.1985Organizational Culture and Leadership: A Dynamic View 1983Corporate Cultures: The Rites and Rituals of Corporate Life.1983Native-View Paradigms: Multiple Cultures and Culture Conflicts in Organizations 1987How an organization's rites reveal its culture

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